The End of Traditional Marketing Agencies

By: Aubree Clark Published on: 04/03/2025

AI and automation are transforming marketing agencies, replacing manual ad optimization, generic content creation, and slow decision-making with AI-driven tools that boost efficiency and results. Agencies that fail to adapt will struggle, while those leveraging AI and data-driven insights will scale faster and improve client retention.

Marketing
The End of Traditional Marketing Agencies

The 5 Biggest Reasons Clients Leave Agencies (And How to Fix Them)

By: Aubree Clark Published on: 03/03/2025

Most agencies blame budget cuts for client churn—but the real issue is a lack of perceived value. If clients don’t see clear ROI, they won’t stick around. High churn leads to stress and unpredictable revenue, but you can break the cycle.

Marketing
The 5 Biggest Reasons Clients Leave Agencies (And How to Fix Them)

Why Your ROAS Metric is Lying to You

By: Aubree Clark Published on: 02/03/2025

ROAS is a misleading metric that doesn’t account for profitability, customer lifetime value, or ad waste. Learn what you should be tracking instead to optimize your campaigns and scale smarter.

Marketing
Why Your ROAS Metric is Lying to You

How to Build an Agency Team That Doesn’t Need You 24/7

By: Aubree Clark Published on: 01/03/2025

Learn how to build a self-sufficient agency team that operates independently, empowering you to step back and focus on growth. Discover key strategies for delegation, systems, and leadership accountability.

Marketing
How to Build an Agency Team That Doesn’t Need You 24/7